With the desire to help clients and researchers foresee the future of Vietnam market research, Best of ESOMAR Vietnam gathered top guest speakers from market research agencies. The seminar, which is sponsored by Cimigo Vietnam, GMO Research and Rakuten Insight, attracted over 100 research professionals of to join.

Ralf Matthaes, founder & CEO of Infocus Mekong Research, gave his speech to compare data collection methods and when best to apply them.