DECADES OF EXPERTISE

Knowledge gained, is knowledge applied.

More is better! (as there is no substitute for experience).

Our people come from a range of sectors, such as Finance, Retail, FMCG, Management consulting and Research and bring on board over 100 years of experience in the Mekong Region. We have had the opportunity to work with the Clients representing a number of various industries.

Over the years we have carried out research within sectors as diverse as:

AUTOMOTIVE

AUTOMOTIVE

Identified new consumer touch points for high end luxury car market to increase sales via marketing relevance.
FMCG

FMCG

Market entry competitive landscaping to identify gaps and drive appropriate product launch and pricing.
HEALTHCARE

HEALTHCARE

We helped to redefine pricing and the distribution strategy using findings from customer satisfaction study.
MEDIA

MEDIA

Identified high potential acquisition targets via revenue, OP growth and industry trend specialization.
REAL ESTATE

REAL ESTATE

Need / price based assessment of property development for satellite city to drive offer / scope of the project.
EDUCATION

EDUCATION

Developed new positioning and communications platform to meet market needs to increase enrollment.
FINANCIAL SERVICES

FINANCIAL SERVICES

Market sizing of SME potential and product prioritization.
INDUSTRIAL

INDUSTRIAL

Develop new business model for cement corporation to drive revenue and OP growth via core focus revision.
RETAIL

RETAIL

Developed a sales management system which utilizes existing databases to drive sales force efficiencies.
TECHNOLOGY

TECHNOLOGY

Developed commercial model and customer interface for IT start up to drive investment interest.

Why wait?

Discuss your challenges with our team. We’ll be glad to help you to find best solutions for your business.

Infocus Mekong Research is a technology-driven market research company specializing in mobile, custom & integrated strategic research in Vietnam, Myanmar, Cambodia and Laos region.

Contact Us: 121 Quoc Huong, Thao Dien, Thu Duc City, HCMC, Vietnam   
+848 (28) 3824-0888 - extension: 2021 / 2022
contact@ifmresearch.com