Access thousands of Mobile Shoppers to receive instant feedback on your products and customer service.
How it works?
![SELECTION](/media/widgetkit/mystery_shoppping_process_1-f653e63e7167f849050745a531a7202c.png)
SELECTION
Shopper carefully selected from the IFM Mobile Panel is assigned a mission
![MISSION](/media/widgetkit/mystery_shoppping_process_2-7219c730baf4357b8690d23040e5f5e9.png)
MISSION
Shopper visits store & completes mission
![CHECK & COMPLETION](/media/widgetkit/mystery_shoppping_process_3-d1bd43b3e17e05496f9e20ef20c978f1.png)
CHECK & COMPLETION
Once the mission has been validated using photos of store & receipts, shopper is rewarded with incentive. Results are available for sharing with the stakeholders via online system. .
Experience the difference
Benefits for Businesses
- Real shoppers conducting real shopping tasks.
- More actionable program due to in-store image capture increasing compliance with client strategy.
- Faster turnaround of findings with store level reports validated.
- Mystery shoppers reflect client target market and are actually enjoy undertaking the task.
- Significant cost economies and extremely high completion rates.
Benefits for Consumers
Enjoy the task and hence better and more completions and gain immediate rewards via mobile top-ups
Research Applications
- Share of shelf
- Product quality and shelf spacing
- Brand choice basket
- Pricing impact and choice
- Sales service
- Store layout planograms
- Ideal for harder to reach locations
How it can improve your business ?
![MYSTERY SHOPPING](/../images/IFM/icons/128x128/3.png)
MYSTERY SHOPPING
View your retail service levels from the customers’ perspective.
![RETAIL EXECUTION](/images/IFM/icons/128x128/46.png)
RETAIL EXECUTION
Use our mobile workforce to verify that your promotions are being executed at point of sale.
![PRICE CHECKS](/images/IFM/icons/128x128/36.png)
PRICE CHECKS
Audit your product & category pricing at retail locations using our mobile workforce.
![PHOTOGRAPHIC EVIDENCE](/images/IFM/icons/128x128/34.png)
PHOTOGRAPHIC EVIDENCE
Collect images from events & activations for campaign documentation & evidence.
![VERIFY PROMOTIONS](/images/IFM/icons/128x128/28.png)
VERIFY PROMOTIONS
Get feedback on your campaign display execution & promotional staff.
![FIX ISSUES](/images/IFM/icons/128x128/16.png)
FIX ISSUES
Almost real-time feedback lets you fix retail issues while campaigns / activations are still running in stores.
![Why wait?](/media/widgetkit/contact-us-infocus-market-research-in-vietnam-fbcea45409a44ff9e362f58d2c0d2ab7.jpg)
Why wait?
Discuss your challenges with our team. We’ll be glad to help you to find the best solutions for you business.