More is better! (as there is no substitute for experience).
Our people come from a range of sectors, such as Finance, Retail, FMCG, Management consulting and Research and bring on board over 20 years of experience in the Mekong Region. We have had the opportunity to work with the Clients representing a number of various industries.
Over the years we have carried out research within sectors as diverse as:
Identified new consumer touch points for high end luxury car market to increase sales via marketing relevance.
Market entry competitive landscaping to identify gaps and drive appropriate product launch and pricing.
We helped to redefine pricing and the distribution strategy using findings from customer satisfaction study.
Identified high potential acquisition targets via revenue, OP growth and industry trend specialization.
Need / price based assessment of property development for satellite city to drive offer / scope of the project.
Developed new positioning and communications platform to meet market needs to increase enrollment.
Market sizing of SME potential and product prioritization.
Develop new business model for cement corporation to drive revenue and OP growth via core focus revision.
Developed a sales management system which utilizes existing databases to drive sales force efficiencies.
Developed commercial model and customer interface for IT start up to drive investment interest.